Your Declaration: This is My Glass Storefront!
Having a glass storefront gives you a huge marketing opportunity. You have all that space at your disposal to show the world who you are and what you offer. How you decide to utilize this space takes a number of decisions that ultimately end with what Joe Public sees when he goes by.
Starting with your contractor, you need to choose a company that you can trust to do as you need to bring forth your dream storefront. You need a contractor that knows his business and can give you the options in your glass storefront that you are looking for, such as that special beveled glass. He needs to listen to what you want, yet know what laws must be met, and how to make the two meet and work together, yet still giving you that special framework design to show the customer who you are.
The style you choose will determine what your future customer perceives as he or she walks by. If you want to give a casual effect to the customer, then you might use paint or vinyl on your glass canvas to portray your store name and logo. However, you would make a different choice if you want to give them an elegant effect, such as having your store name and logo etched on the glass. Both effects would determine different choices of glass, advertising methods, and framework.
The one thing that you cannot skimp on is the safety issues that need to be addressed. Certain types of glass may be necessary depending on where you live, such as glass that can handle hurricane force winds or freezing temperatures to address the elements of the climate. The type of glass may also determine the framework and how it must be set.
As you can see, you need to make a number of decisions with this purchase, and think through each decision before finalizing the contract. You will have this glass storefront for the life of your store, so you want to make sure, that you can live with the final decisions and that you make a good impression on the average person going by.